Great Tour of China - Online Webinar Series

“The Great Tour of China” is a webinar series, it unveils the latest insights of the Chinese market, introduce Ocean Engine and advanced products, and share learnings and best practice to empower brands overseas and give them the tools they need to succeed their foray into China.

Given the webinar series’s global presence, the visual is created seeking to attribute it a universal and timeless aspect, with a focus of the visual expression of a virtual tour to china. This vision is accomplished with the idea of tickets(bus/train/air, etc.). Using the iconic ticket element as a visual cue, The Great Tour of China will onboard the audience to the virtual journey to China market.

“The Great Tour of China” - 网络研讨会系列，它揭示了中国市场的最新见解，介绍巨量引擎和先进产品，分享经验和最佳实践，以增强海外品牌的能力，并为他们提供成功进军中国所需的工具。

鉴于网络研讨会系列的全球影响力，视觉效果试图赋予它一个普遍和永恒的方面，重点是虚拟中国之旅的视觉表达。这一愿景是通过门票（公共汽车/火车/航空等）的概念实现的。使用标志性的门票元素作为视觉提示，“伟大的中国之旅”将搭载观众到虚拟中国市场之旅。

Execution: Infographic / Illustrations / Template / Invitation
Role: Creative Director & Designer
Company: TikTok For Business
Featured in: Webinar Series